Our story
Sophie Morrell designs beautiful, characterful imagery for art prints, greeting cards and personalised products. Our ranges are largely inspired by nature — florals, botanicals and animals, all creatures great and small.
Soft pastels, often with overlapping hearts, subtly suggest most occasions. This makes our designs more versatile, without always having the need for a printed message.
A small family business
Sophie Morrell is named after our daughter — a name we always felt had a softer, more considered sound. With a BA degree in design, it is actually Richard who creates all the images and Samantha manages all the orders.
Sophie now has a little brother called Edward and between them, they like to contribute by adding details to some of the designs. They also like helping their mum with packing orders and at retail shows in the holidays.
Living in the Yorkshire countryside, creative inspiration is all around us. We combine that with a trickle of dry humour which runs through much of what we create. We really enjoy creating these unique floral designs, along with our cute animal characters, both great and small and bringing them to life. So much so, they've become a part of our small, yet growing family business.
All creative, great and small

How the designs are made
Most Sophie Morrell designs begin life in the traditional way.
A sketchbook full of ideas; with design concepts and characters storyboarded into specific ranges. Images are initially sketched and enhanced with different painting techniques. This allows our very recognisable Sophie Morrell style to adapt and merge to new ideas.
Once created, the designs are moved to the digital studio and details are refined on an ipad. This balances the warmth and imperfection of traditional media with the precision of digital tools. It keeps many of our designs with our unique illustrative style, whilst others take on a more nuanced painterly and photographic feel.

As a company we take pride in crafting unique and rather incredible designs that can be placed on a range of different products. As such we've produced giftware including mugs, trays, coasters, aprons, tea towels, clocks, cushion covers, gift wrap, prints and stationery to name a few. As well as selling online, we sell to trade, mainly independent gift shops, farm shops and garden centres. We exhibit regularly at shows up and down the country. We work with Country Living and the RHS shows, where we have won awards for best stand design.

All our products are very contemporary and ethically produced, and we responsibly source the highest quality manufacturers. Sustainability and the environment is something that is very important to us. Our greeting cards and prints are produced by local printers, all with an FSC rated paper trail, which in turn reduces our carbon footprint. For our limited edition giftware we are committed to creating long-lasting products that will stand the test of time. Beautiful products that can be cherished for years to come.
All creative, great and small